VEUS is a Chilean beauty brand challenging industry norms with a unique vision. Founded by a psychologist and a makeup artist, it aims to redefine beauty by embracing authenticity and promoting wellness over societal expectations. VEUS celebrates diversity, representing people beyond conventional standards. Through its inclusive product line and collaborations with experts, the brand advocates for mental health and self-acceptance. Rejecting the pursuit of a "perfect" image, VEUS empowers individuals to express themselves as they truly are. Join us on this empowering journey, where makeup is not just about appearance, but a reflection of inner beauty and well-being. Together, we redefine beauty standards and inspire positive change.